Sales Training – Selling Tip # 2 – It’s all about focus
June 18, 2009 by Johnc
Filed under Featured, Sales Training
When selling, you want to make sure your focus is completely on the other person and how you can help. Your objective is to be of service and do everything you can to work in that person’s best interest.
People have a sixth sense, or a built in barometer that tells them when you are more interested in making a sale than you are in helping them out. When you focus completely on the other person, are honest, straight-forward, and do what is in their best interest, they pick up on this and this helps to build trust and credibility, while also making you more likeable. Trust, credibility, and likeability are the most important aspects of the salesperson-customer relationship. When you have these in place, people want to buy from you and they also want to come back again and send friends and family to you.
John Chapin – co-author of Sales Encyclopedia www.completeselling.com
