Sales training ideas – Don’t make this mistake when first starting out in sales.
September 23, 2009 by Johnc
Filed under Articles on Selling
When you are just learning how to sell, or start working for a new company, it doesn’t matter how good a salesperson you think you are, don’t make your first sales call on the biggest account(s). In other words, don’t make your mistakes on the big guys.
Many salespeople have enormous egos and are lured into selling by the promise of big paychecks. Others, particularly veteran salespeople who have just started with a new company, have visions of becoming a sales hero by landing that big account during their first week. While this can be tempting, whatever you do, don’t attempt it when you’re new.
As you know, great salespeople aren’t born, they’re developed. You need to go through the learning process before you make a sales call on the biggest account. Learn your product, learn your sales presentation, learn the answers to the questions you’ll most likely be asked, learn the responses to objections, learn the paperwork, and then start making sales calls on the little guys. Even though you think you know all the sales tricks, with a new company, product, or service, you’re going to make lots of mistakes with the little guys. And that’s fine. That’s the place to make your mistakes and get them out of the way.
Begin by making sales calls on the little guys and get some experience under your belt. Only after you’ve learned the ropes and become somewhat seasoned can you then get in your boat and chase the Moby Dick of all sales.


